Elevate tells the story of Matteo Manfron's attempt on the Genoa - Mont Blanc record, a gruelling ~300km challenge that brings you to Courmayeur by bicycle, and by foot for the rest of the climb to the top of Mont Blanc.

Elevate plays on the verb 'to elevate', as in to raise oneself higher by taking on challenges in life; and 'elevation', the massive elevation change between Genoa and Europe's tallest mountain.

Shot over the course of 2 weeks in July/August, we hoped to dive a little deeper into Matteo's story and how he brought a great team together.

Storytelling Studio - Impact.
Director / DP - Robert Bean
Producer - Lila Morency
Editor - Adrian Hylka
Cam Rif. Torino - Michel Domaine